Author: Rashon Adams

  • From Collaboration to Consolidation: How Conference Realignment Concentrates Power Beyond Antitrust Reach

    From Collaboration to Consolidation: How Conference Realignment Concentrates Power Beyond Antitrust Reach

    College athletic conferences organize the economic and competitive structure of college sports. These leagues group universities into regional affiliations that coordinate scheduling, negotiate shared television contracts, and determine postseason competition. Two of the most prominent were the Pac-12 Conference, historically composed of major West Coast universities, and the Big 12…

  • Leveling the Playing Field

    Leveling the Playing Field

    For decades, the National Collegiate Athletic Association (NCAA) prohibited student-athletes from profiting off their name, image, and likeness (NIL). That changed in 2021 when the Supreme Court, in NCAA v. Alston, held that the NCAA could not restrict education-related benefits for athletes. Although the ruling did not mandate NIL rights…